brand-kit
Build your complete brand identity (logo, colors, type, icons, guidelines), then reuse it to make everything you produce on-brand.
What it does
Section titled “What it does”brand-kit walks you from a blank slate to a complete, professional brand identity, one stage at a time. Each stage builds on the last: discovery shapes the logo, the logo seeds the color and type systems, and everything compiles into a brand guide plus a machine-readable reference that the rest of your workshop reads automatically.
The result is a single source of truth for your brand. Once it exists, every other workbench (documents, posts, pages) pulls from it, so your work looks consistent without you policing it.
When to use it
Section titled “When to use it”- You are creating a brand from scratch.
- You are refreshing or formalizing a brand that has drifted.
- You want one place that defines your look so nothing goes out off-brand.
What you get
Section titled “What you get”| Output | What it is |
|---|---|
| Brand brief | Your company, audience, and what sets you apart |
| Logo system | The brand mark plus full variants, favicons, and an app icon |
| Color palette | Your color system, ready for CSS and Tailwind |
| Typography | Fonts and a clear type hierarchy |
| Icon set | A set of on-brand icons |
| Asset exports | Every asset rendered to the sizes each platform needs |
| Brand guide | The style guide document |
| AI branding guide | A machine-readable reference other workbenches use |
How to use it
Section titled “How to use it”- Build the system. Start the setup pipeline and work through the stages. It is a conversation; you can pause at any stage and resume later.
- Reuse it. Once the kit is ready, ask your assistant for on-brand content (social posts, emails, proposals, presentations, ad copy, blog posts, landing pages, newsletters, one-pagers), or have it run a brand-compliance check on something you already wrote.